CARL BEAN-LARSON

CBL

CARL BEAN-LARSON

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Arya Derm is a new dermatology practice located near Union Square in San Francisco. Their practice is unique in that it was conceived as a contemporary patient-focused and tech savvy office that combines expertise across offerings.

The identity is both pure and sophisticated through it’s simplicity, color, and typography. 
It centers on a monogram that abstracts their first initial, and represents multiple practices 
coming together as one, and a dynamic metaphor for skin as a process of layers.

After developing the visual identity, I’ve continued to collaborate with Arya Derm on stationery, patient forms, office wayfinding and signage, website, and packaging.

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